Handbook of Advertising Media and Public Relations (Record no. 11159)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00550nam a22001811a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 037677 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 037677 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8170999871 |
| Terms of availability | 1495.00 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | Southern Asia Bible College |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.102 |
| Item number | G977H |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Gupta, Deepak |
| 245 ## - TITLE STATEMENT | |
| Title | Handbook of Advertising Media and Public Relations |
| Medium | [Text] |
| Statement of responsibility, etc. | Deepak Gupta |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Mittal Publications |
| Date of publication, distribution, etc. | 2005 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | x,674 p. ; Hb |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising -- Handbook |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Public relations -- Techniques |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Cawston Learning Resource Centre | Cawston Learning Resource Centre | General Stacks | 08/03/2022 | 659.102 G977H | 037677 | 08/03/2022 | 1 | 08/03/2022 | Books |