Bijapurkar, Rama.
We are like that only : understanding the logic of consumer India /
Rama Bijapurkar.
- New Delhi : Penguin Books, 2007.
- xiv, 281 p. ; 22 cm.
Includes bibliographical references (p. [275]-276) and index.
9780670999446 067099944X
Library of Congress -- New Delhi Overseas Office Rs495.00
2008336927
Consumers--India.
Consumption (Economics)--India.
HC440.C6 / B55 2007